M NASIR; HIDAYAH, Nur; AISHAH PRASETYOWATI, Riris; MEILANI DEWI, Roosita. ISLAMIC BRANDING: PERTIMBANGAN RASIONAL DAN IDEOLOGIS DALAM PEMGAMBILAN KEPUTUSAN PEMBELIAN. Harmoni, [S. l.], v. 23, n. 2, p. 311–338, 2024. DOI: 10.32488/harmoni.v23i2.801. Disponível em: https://jurnalharmoni.kemenag.go.id/index.php/harmoni/article/view/801. Acesso em: 25 dec. 2025.